Spring 2016: Cultivating Wisdom and Well-Being for Personal and Professional Growth - COMM 4831



Spring 2016: Cultivating Wisdom and Well-Being for Personal and Professional Growth - COMM 4831


Tue. Jan 19, 2016 - Wed. Apr 27, 2016 (15 weeks)
Every Tuesday from 3:30 PM to 5:15 PM


Robertson Hall 258

Instructor: David Mick, Ph.D
Location: Robertson Hall 258
Aristotle wrote that the main goal of life is to achieve well-being, which he associated with human flourishing.  Well-being involves health, happiness, and prosperity across several dimensions of everyday life, including the physical, emotional, social, economic, spiritual, environmental, and political.  As many of us recognize, we live today amidst significant challenges to and opportunities for well-being, each requiring appropriate choices and behaviors.  But what does it mean to make the most appropriate or right decisions, and to act accordingly?  Aristotle maintained that the foremost path to well-being is to nurture one’s wisdom, which is widely regarded as the pinnacle of human virtues.  Drawing on both Western and Eastern philosophy, as well as contemporary social science, the goal of this course is to seek new understandings, self-insights, and useful tools in regard to wisdom and well-being, particularly as to how these concepts apply to a variety of professional and personal situations across the life span.  In the professional contexts addressed the emphasis will be on marketing and management, surrounding such topics as customer relationship marketing, macro marketing, business ethics, corporate social responsibility, human resources, and organizational leadership.  We will advance toward our course goal through readings, videos, exercises (in and out of class), and open discussions, in addition to a culminating individual project for growth through career and personal life. 
This course is open to fourth year students only.